This report provides an introductory and in-depth analysis of the wearable health care market and products and profit models at home and abroad.
The rise of smart wearable devices, the most potential for health and medical equipment
Google Glass, iWatch, conveyed to the public that wearable devices will become the trend of the future. In many wearable devices, functions cover people's social life, entertainment, fitness, navigation, etc., where health management is undoubtedly the most demanding. The most revolutionary feature.
Health management is a passive disease treatment for active management of health, achieving the goal of saving medical expenses and maintaining health. If you say that GoogleGlass is a kind of optional consumption that enhances the quality of life, everyone in modern society is under the threat of disease. As people pay more attention to their health, wearable medical equipment is more extensive. Based on the demand, health care equipment will become a consumer staple. China's overall health care spending is low, and with the improvement of living standards, the proportion of health care spending has steadily increased.
According to ABI's survey data, about 30 million wireless wearable health sensors were used in medical electronics in 2012, a 37% increase from 2011. ABI predicts that applications for remote patient monitoring and online professional healthcare will account for 20% of the overall wearable wireless device market in 2017. According to BCCResearch, the mobile medical market will grow from $9.8 billion in 2010 to $23 billion in 2015, with a compound growth rate of 18.6%.
(1) Increased aging, the proportion of empty nesters increased
According to statistics, the prevalence of elderly people over 65 years old is about 3 to 7 times that of young adults aged 15 to 45. China's growing aging trend is the foundation for healthcare growth. The trend of empty nesting and the number of elderly people living alone increase, and the demand for wearable smart medical equipment that can achieve remote real-time monitoring will continue to increase.
The "People's Aged Care System Construction Plan (2011-2015)" issued by the General Office of the State Council in 2011 pointed out that China's population aging is accelerating, and the elderly have a large number of bases, rapid growth, and an increasingly aging and empty nesting trend. It is estimated that China will enter the stage of accelerated aging in 2020-2050. Due to the birth peak in the 1960s and 1970s, this stage will increase by 6.2 million per year. By 2050, the total population of the elderly will exceed 400 million, and the aging level will reach 30%.
According to the survey conducted by the National Office for Ageing, the proportion of empty-nest families (including solitary) in urban areas in China has reached 49.7%, and the proportion of empty-nest families (including solitary) in older cities has reached 56.1%. The increase in the number of elderly people living alone and rising labor costs are an important factor in the increased demand for wearable smart medical devices that enable remote real-time monitoring.
(2) The chronic disease is young, the illness is long, and the service demand is large.
According to the data released in the “China Chronic Disease Prevention and Control Work Plan 2012-2015†issued by the Ministry of Health in 2012, the number of chronic diseases has risen rapidly, and 260 million people have been diagnosed. The chronic diseases affecting the health of the people mainly include cardiovascular and cerebrovascular diseases and malignant tumors. Diabetes, chronic respiratory diseases, etc., deaths caused by chronic diseases have accounted for 85% of total deaths in China, resulting in a disease burden that accounts for 70% of the total disease burden. At present, China has entered the high-burden period of chronic diseases, and it has the characteristics of “a large number of patients, high medical costs, long illness time, and large service demandâ€.
Figure 4: Main problems of male health
According to the 2012 White Paper on Urban Residents' Health, the population aged 35 to 65 is becoming a chronic disease army. Overweight and obesity, dyslipidemia, fatty liver and hypertension are on the rise, and the age of onset is becoming younger. Before the disease occurs, there is usually a “physiological abnormalityâ€. By measuring the sub-health indicators, chronic diseases can be detected early, which is conducive to treatment.
Figure 5: Composition of major health problems in women
Wearable medicine allows patients (users) to manage their own illnesses and get timely help. Therefore, in any chronic disease, millions of active, dedicated users are entirely possible, and the clinical data of a large number of users has great commercial and social value.
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